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Description

Originally established in Moscow to document the local skate scene, Rassvet (PACCBET) is now headquartered in Paris and managed by the Comme des Garçons / Dover Street Market organization. This partnership allows the brand to bridge its post-Soviet skate roots with high-end French production infrastructure, delivering graphic-heavy streetwear and hardware with a level of quality rare in the skate world.

At a glance

Founded
2016
Founders
Gosha Rubchinskiy and Tolia Titaev
Name
Means "dawn" or "sunrise" in Russian, per Highsnobiety
Base
Described by Sevenstore as a Muscovite brand
Prices
€10 for a metal pin to €520 for a denim trucker jacket on the brand's site, undated, checked October 2026

Last verified · 8 sources · see sources

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Who founded Rassvet

Feature says Rassvet was founded in 2016 by Gosha Rubchinskiy and the professional skateboarder Tolia Titaev. Quaranta also dates the label to 2016, describing Titaev as Rubchinskiy's professional skater friend. Dazed (4 April 2018) describes Titaev as Rubchinskiy's best friend and muse and says Rubchinskiy collaborates on the brand with him.

Dazed also reported that Rubchinskiy would no longer be designing seasonal collections, and that something new was coming. We did not find an opened source that says who owns Rassvet or whether Rubchinskiy is still involved, so this page does not name an owner.

Where Rassvet is based

Sevenstore describes Rassvet as a Muscovite brand. We did not find an opened source that gives a different base or confirms a move, so we state only what Sevenstore says.

What Rassvet makes

Sevenstore lists graphic t-shirts, utility pants, relaxed straight-leg trousers, denim, fleeces, hoodies, sweats, knitwear, shirting and trucker jackets. The brand's own site menu has tees, sweatshirts, shirts, knitwear, outerwear, bottoms, hardware and accessories, and its skate boards appear among the product listings.

Sevenstore describes the look as east-meets-west, mixing Eastern Bloc influences with American collegiate style, and a gritty retro-futurist take on early-2000s skate culture. It names bold abstract graphics tiled across shirts and knitwear, classic patterns on trucker jackets and shirts, and the Cyrillic logo as signature motifs.

Collaborations

Flatspot (22 September 2021) reported two collection-exclusive Vans x Rassvet (PACCBET) Bold skate shoes, in mirrored black and brushed marshmallow white, plus a long-sleeve T-shirt and a duffle bag. Texspace Today (7 October 2025) reported a Dickies x Rassvet collection of eight pieces, including shorts, short-sleeved shirts, double-knee pants and jackets, made in Amsterdam. The brand's site lists a Nike SB x Rassvet release, the Zoom Tennis Classic, and Feature says Rassvet has collaborated with Carhartt and Russell Athletic.

Where to buy Rassvet and what it costs

The brand's own site runs a storefront with prices in euros and links to a stockists page, which we did not open. We did not verify a list of retailers.

The site listed a Melt tee in ash grey at €70, a striped loose zip shirt in blue at €295, Nymph baggy denim pants in black at €375, a loose-fit Nymph denim trucker jacket in black at €520, and a No Borders metal pin at €10. Skate decks were listed at €80 (Logo board, shown sold out) and €90 (Titaev board). The listings carried no date, so these are prices checked in October 2026, and we did not confirm whether they are full or reduced prices.

Price guide

  • Melt tee, ash grey: €70 (rassvetskateboards.com, checked Oct 2026; undated)
  • Striped loose zip shirt, blue: €295 (rassvetskateboards.com, checked Oct 2026; undated)
  • Nymph baggy denim pants, black: €375 (rassvetskateboards.com, checked Oct 2026; undated)
  • Loose-fit Nymph denim trucker jacket, black: €520 (rassvetskateboards.com, checked Oct 2026; undated)
  • Titaev skate deck, 8.3: €90 (rassvetskateboards.com, checked Oct 2026; undated)
  • Logo skate deck, 8.3, blue (shown sold out): €80 (rassvetskateboards.com, checked Oct 2026; undated)
  • No Borders metal pin, black: €10 (rassvetskateboards.com, checked Oct 2026; undated)

Single snapshots from press and retailers; prices change.

Frequently Asked Questions

When was Rassvet (PACCBET) founded?

Rassvet (PACCBET) was founded in 2016.

Who founded Rassvet (PACCBET)?

Rassvet (PACCBET) was founded by Gosha Rubchinskiy and Tolia Titaev.

Where is Rassvet (PACCBET) located?

Rassvet (PACCBET) is located in Paris, France.

Who founded Rassvet?

Feature and Quaranta say Gosha Rubchinskiy and the professional skater Tolia Titaev founded it in 2016.

Who owns Rassvet?

We could not find an opened source that says who owns it. Dazed (2018) says Rubchinskiy collaborates on the brand with Titaev.

Where is Rassvet from?

Sevenstore calls it a Muscovite brand. We did not find an opened source that gives a different base or confirms a move.

What does Rassvet mean?

Highsnobiety says Paccbet ("rassvyet") means "dawn" or "sunrise" in Russian.

How much does Rassvet cost?

On the brand's site, checked October 2026, a tee was listed at €70, a shirt at €295, denim pants at €375 and a denim trucker jacket at €520; the listings were undated.

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