Brands like Greedy Unit: 6 alternatives for graphic, hardware-heavy streetwear

The closest matches to Greedy Unit, in our view, are Sp5der and Godspeed New York. Both are US labels that sell graphic pieces through their own sites. For hardware details such as studs and zip pulls, look at Thug Club. For graphic-led labels with a rock or punk streak, Pleasures and Basketcase. For drop-day hype at a larger scale, Hellstar.

Greedy Unit is a New York City streetwear label that Complex says was founded by Dimelojc, and Complex readers voted it the people's choice for best streetwear brand of 2025. Dimelojc's own Product Hunt profile describes it as built from the ground up in Brooklyn. We could not find an opened source that states its founding year, who owns it, or whether it has co-founders or outside investors; the directory lists 2022, which we could not confirm. Its store shows a dollar sign with no currency code and no sale markings, so we do not call any pick cheaper or dearer.

Last verified · 48 sources checked · how we chose

The short answer

  • Graphic tees and hoodies, own-site sales

    Sp5der

    Sells through kingspider.co and names no retail stores.

  • New York graphics and denim

    Godspeed New York

    Fragment Clothing describes bold graphic tees, heavyweight hoodies and premium denim.

  • Hardware, studs and slogan boxers

    Thug Club

    HBX points to studs, tassels and hardware such as zip pulls, and says its slogan boxers went viral in 2021.

  • Punk and rock graphics

    Pleasures

    HBX says its inspirations are 1990s grunge and rock record sleeves.

  • Tattoo-influenced graphics, limited runs

    Basketcase

    Complex says it is heavily influenced by tattoos and vintage graphics.

  • Hype at larger scale

    Hellstar

    Complex reports a 2023 capsule sold $2 million in 30 minutes.

What 'like Greedy Unit' usually means

People looking for alternatives tend to want one of three things: the look (graphic tees, denim and hardware details), the small-brand feel of a label that sells through its own site, or the Complex-style hype around a rising name. Most brands deliver one of these. Few deliver two.

Complex mentions bottle tab belts, knit balaclavas, carpenter pants with screw-shaped rivets and tags popping out of the collar. Greedy Unit's store lists T-shirts, shorts, sweat shorts, cargo pants, hats, beanies, boxers, chains, dog tags, wallets, earrings and denim, and its product names often include the word screw. Complex lists a campaign with Nike among its 2025 standout moments, without details.

The store (checked October 2026) listed the Screw-Eye T-Shirt at $110, PLP Denim at $210, the Screwball Chain at $80, a Dogtag at $60, the Pesos Wallet at $100 and Screw Earrings at $30. The page shows only a dollar sign, we have not confirmed these as full retail prices, and several items showed as sold out. Because of that, and because the picks' items, sellers and currencies differ, we say 'no like-for-like price' for every pick and show its own prices next to these.

6 brands like Greedy Unit, ranked by how close they get

  1. #1 · $$$–$$$$

    Sp5der logo

    Sp5der

    2019Atlanta, United States

    Highsnobiety describes Sp5der as founded as SP5DER Worldwide in 2019 by Young Thug, and Wikipedia says it operates in Los Angeles with roots in Atlanta. Highsnobiety says its early history began with a series of sold-out hoodies.

    What it shares

    • Graphic-led pieces sold through the brand's own web shop: kingspider.co lists tops, bottoms and outerwear and names no retail stores
    • Distressed and detailed pieces such as Distressed Logo denim and the Studded OG Logo V2 hoodie
    • A sportswear tie-up: Complex reported a Sp5der x adidas Supermodified Superstar in February 2026; Complex lists a Greedy Unit campaign with Nike among its 2025 standout moments

    Where it differs

    • A celebrity-founder brand: Complex says Young Thug's influence is unmistakable but his exact role is a bit of a mystery
    • A luxury-meets-punk visual identity, per Complex, and a New York Fashion Week runway show on 8 September 2024
    Price vs Greedy Unit
    No like-for-like price. kingspider.co lists US dollars (Now and Forever tee $75, Studded OG Logo V2 hoodie $200, Distressed Logo denim $195, checked October 2026). Greedy Unit's store shows a Screw-Eye T-Shirt at $110 and PLP Denim at $210 with no currency named and no confirmation that they are full retail prices. The tees and denim are different items, so we do not rank them.
    Best for
    Graphic hoodies and tees from a US hype label.

    Now and Forever tee $75 (official shop, Oct 2026) · Studded OG Logo V2 hoodie $200 (official shop, Oct 2026) · Studded OG Logo V2 sweatpant $175 (official shop, Oct 2026) · Distressed Logo denim $195 (official shop, Oct 2026) · R-05 camo script bomber jacket $375 (official shop, Oct 2026) · Legacy hoodie (orange), retail at release $200 (May 2024)

  2. #2 · $$–$$$

    G

    Godspeed New York

    2017New York City, United States

    A New York City label. Its homepage says it was founded in October 2013 as Godsofmankind and rebranded to Godspeed New York in 2016, which differs from the 2017 in our directory. None of the sources we opened names a founder or an owner.

    What it shares

    • A New York origin: Fragment Clothing describes a blend of hip-hop's golden era, urban grit and a dark, futuristic edge
    • Graphic tees, heavyweight hoodies, sweatsuits and premium denim, per Fragment Clothing
    • Limited drops sold through the brand's own site: FEATURE says drops are intentionally limited and produced in small batches, and the about page lists direct online sales

    Where it differs

    • Moto-inspired jackets: the about page says the signature moto jacket arrived in 2017
    • A seasonal pop-up in New York and an independent boutique network in Los Angeles, per its about page
    Price vs Greedy Unit
    No like-for-like price. Fragment Clothing listed an Android Vision T-shirt at $79.99 and a red Android Hoodie at $179.99, and the brand site listed a Motocross Graphic Hoodie at $178 with no retail or sale label (October 2026). These are a retailer's and a brand's dollar-sign prices and differ from Greedy Unit's items, so we do not rank them.
    Best for
    New York graphics, hoodies and denim in small drops.

    Godspeed Android Vision T-Shirt, Black, Fragment Clothing $79.99 (Fragment Clothing, Oct 2026) · Surf's Up Tee, Black, Sneaker Politics sale price $60.50 (sale label, listed alongside $110) (Sneaker Politics, Oct 2026) · Motocross Graphic Hoodie, brand site (retail or sale not labelled) $178 (godspeedbrand.org, Oct 2026) · Godspeed Android Hoodie, Red, Fragment Clothing $179.99 (Fragment Clothing, Oct 2026) · Echoes Of Empires Hoodie, Grey Wash, Sneaker Politics $250 (Sneaker Politics, Oct 2026) · Godspeed Allover Logo Embroidered Denim Jeans, Fragment Clothing $190 (Fragment Clothing, Oct 2026)

  3. #3 · $$$–$$$$$

    T

    Thug Club

    2018Seoul, South Korea

    A Seoul label first launched in 2018. HBX describes Yeong Min Cho, known as Thug Min, as the brainchild and 'co-founder and face', and sources differ on designer Jiyool Kwon's role.

    What it shares

    • Hardware as a signature: HBX points to studs, which it compares to medieval armour, tassels and hardware such as zip pulls
    • Slogan boxers: HBX says the brand's slogan boxers went viral in 2021; Greedy Unit's store also lists boxers
    • Denim, hoodies, T-shirts and caps, per HBX

    Where it differs

    • A punk-tinged, horror-inspired look in black leather and metal, per Sneaker Freaker
    • Collaborations with Diesel and adidas: Highxtar reported an eight-piece Diesel capsule on 2 October 2025
    • A flagship store, TC Castle, in Itaewon, Seoul, which opened in July 2023
    Price vs Greedy Unit
    No like-for-like price. END. (US) listed the Two Face Dirt hoodie at $355 and Skull Stitch ripped denim at $679; END. (UK) listed a jacket at £675. These are retailer prices for different items, against Greedy Unit's $210 PLP Denim with no currency named.
    Best for
    Hardware-heavy, punk-leaning pieces from Seoul.

    Two Face Dirt hoodie $355 (END., Oct 2026) · Skull Stitch ripped denim pants $679 (END., Oct 2026) · Jamong two-tone washed MA-1 jacket $885 (END., Oct 2026)

  4. #4 · $$–$$$

    P

    Pleasures

    2015Los Angeles, United States

    A Los Angeles label founded in 2015. TITLE and FEATURE credit Alex James as founder, and Sneaker Freaker credits Alex James and Vlad Elkin. HBX says its inspirations are 1990s grunge and rock record sleeves.

    What it shares

    • A punk, grunge and rock-n-roll aesthetic, per FEATURE
    • Accessories and lifestyle items alongside clothing: TITLE mentions tote bags and ceramics
    • A stated aim to keep prices down: Alex James told TITLE the brand tries to keep its prices down so that design does not have to be expensive

    Where it differs

    • Sold through retailers including Slam Jam, West NYC and Foot District; we did not confirm a brand-owned online shop
    • Collaborations including Converse, Adidas, Umbro and Dead Kennedys
    Price vs Greedy Unit
    No like-for-like price. West NYC listed the Crash heavyweight shirt at a regular $69.95, with a $39.99 sale price, and the reflective track jacket at a regular $139.95 (October 2026). Foot District priced in euros. Greedy Unit's brand store shows a $110 tee with no currency named. Retailer against brand store, and different shirts, so we do not rank them.
    Best for
    Graphic tees with a punk and grunge streak.

    Crash heavyweight shirt $69.95 regular ($39.99 sale) (West NYC, Oct 2026) · Reflective track jacket $139.95 regular ($49.99 sale) (West NYC, Oct 2026)

  5. #5 · $$–$$$

    Basketcase logo

    Basketcase

    2017Los Angeles, United States

    Complex says Zach Kinninger launched and designs Basketcase. Complex's 2019 article says August 2017 and its 2024 interview says it formally launched in 2019. Discobrands says it remains independently owned.

    What it shares

    • Graphic tees, hoodies and washed denim, per Discobrands
    • A small-run model: Discobrands says collections are released in limited runs developed with emerging artists
    • Its own webstore: basketcase.gallery, which Complex says opens only during monthly release periods

    Where it differs

    • Tattoo-influenced, with skulls, Western imagery and basketball-inspired art, per Complex
    • When we checked in October 2026 the webstore was password-gated and showed 'Website is closed'
    Price vs Greedy Unit
    No like-for-like price. We found no official price list. A SoleFeed storefront listed a Cocoon Tee at $101 and Lax Blowout denim at $268, without saying whether they were retail or sale prices. Greedy Unit's store shows a $110 tee and $210 denim with no currency named.
    Best for
    Small-run graphic tees and washed denim.

    Cocoon Tee, SoleFeed listing (retail or sale not labelled) $101 (SoleFeed, Oct 2026) · Scar Thermal Lined Zip Hoodie, SoleFeed listing (retail or sale not labelled) $224 (SoleFeed, Oct 2026) · Lax Blowout Denim Blue/Black, SoleFeed listing (retail or sale not labelled) $268 (SoleFeed, Oct 2026) · Souvenir Jacket, SoleFeed listing (retail or sale not labelled) $279 (SoleFeed, Oct 2026) · Enter Hoodie, vintage black, HBX sale price £60 (was £140) (HBX, Oct 2026) · Enter Cap, black, HBX sale price £25 (was £55) (HBX, Oct 2026)

  6. #6 · $$$–$$$$

    HELLSTAR logo

    HELLSTAR

    2020Los Angeles, United States

    Founded in 2020 by Sean 'Seanie' Holland and Joseph 'Juice' Pendleton in Los Angeles, according to Complex and StockX. Complex describes bold, all-over flame graphic tees and acid-washed sweats as its defining characteristics.

    What it shares

    • Complex coverage of a graphic-tee brand's rise: Complex readers voted Greedy Unit best streetwear brand of 2025, and Complex wrote that Hellstar became one of the most influential brands
    • Sportswear tie-ups: a Hellstar x Adidas Superstar at ComplexCon 2025
    • Cut-and-sew pieces beyond tees, such as airbrushed leather jackets and embellished denim shorts

    Where it differs

    • Larger scale: Capsule 10 sold $2 million in 30 minutes in 2023, and Complex says luxury boutiques such as Patron of the New and The Webster stock it
    • We did not confirm an official online store
    Price vs Greedy Unit
    No like-for-like price. StockX shows dollar retail prices of $120 for the Sports Core gel logo tee (June 2024) and $100 for the flame short. Greedy Unit's $110 Screw-Eye T-Shirt carries no currency and no confirmed retail status, and it is a different tee from a different date.
    Best for
    Graphic tees and hoodies from a brand at larger scale.

    Sports Core gel logo tee (red) $120 (StockX retail price, released June 2024) · Studios zip hoodie (red) $300 (StockX retail price, released September 2024) · Flame short (pink / white) $100 (StockX retail price, no release date shown)

At a glance

Brand From Price tier vs Greedy Unit Known for
Greedy Unit New York City $$ — Screw-themed hardware, graphic tees, denim, chains
Sp5der Atlanta $$$–$$$$ No like-for-like price Spider-web graphics, hoodies, sweats
Godspeed New York New York City $$–$$$ No like-for-like price Moto jackets, graphic tees, heavyweight hoodies
Thug Club Seoul $$$–$$$$$ No like-for-like price Studs, slogan boxers, leather-washed denim
Pleasures Los Angeles $$–$$$ No like-for-like price Punk and grunge graphics, collaborations
Basketcase Los Angeles $$–$$$ No like-for-like price Tattoo-influenced graphics, washed denim
Hellstar Los Angeles $$$–$$$$ No like-for-like price Flame graphics, acid-washed sweats

Price tiers use the directory's $–$$$$$ scale and describe typical retail positioning, not exact prices.

A note on dupes and replicas

We don't list replicas or sellers of Greedy Unit look-alikes. In our research we found no source describing counterfeit Greedy Unit or how common it is, so we make no claim about that. The only seller we could confirm is the brand's own store, greedyunit.com; we did not find an opened source listing other retailers. Check the domain before you buy.

A genuine alternative is a different brand with its own designs; the brands above are chosen on that basis.

What is a legit check?

Frequently asked questions

What are the best brands like Greedy Unit?

In our assessment, Sp5der and Godspeed New York come closest as US graphic labels that sell direct through their own sites. Thug Club is the pick for hardware details, and Pleasures and Basketcase for punk and tattoo-influenced graphics.

Are there cheaper brands like Greedy Unit?

We cannot say like for like. Greedy Unit's store shows prices with a dollar sign and no currency code, for example $110 for a tee and $210 for denim, and we have not confirmed them as full retail prices. The picks list at other sellers, in other currencies, or as sale prices, so we make no price claim.

Is there a Greedy Unit dupe?

We don't list replicas. We found no brand on this page that sells Greedy Unit designs, and no source on counterfeit Greedy Unit. Its own store is greedyunit.com.

Who founded Greedy Unit?

Complex said it was founded by Dimelojc. Dimelojc's own Product Hunt profile describes him as the founder of the Greedy Unit clothing brand. We found no source on its founding year or ownership.

Where is Greedy Unit from?

Complex calls it a New York City-based label, and the founder's profile describes it as built from the ground up in Brooklyn.

How we chose these brands

We started from the directory's brands and used its style, product and price data to shortlist six whose look, hardware details or way of selling overlap with Greedy Unit, keeping only brands for which we had already researched and checked a record. Facts such as founding, ownership and prices come from the numbered sources below, each opened and checked in October 2026. Rankings, 'what it shares' and 'best for' are our editorial judgement: no reputable source we found compares these brands to Greedy Unit directly. We found no like-for-like price for any pick, because Greedy Unit's store prices show a dollar sign only and the picks' prices differ in currency, item or seller. Prices are single snapshots from retailers and brand sites and will change.

Sources

← Back to Greedy Unit